Laurus Nobilis
Laurus Nobilis has 11 years of experience in FMCG business. He has been working primarily in Sales and Supply Chain. Since 2007 he is running the www.biz-development.com web site dedicated to development of managerial skills and knowledge, necessary for the business running.
Articles by this Author
Balancing The Pricing Strategy
- By Laurus Nobilis
- Published November 6, 2008
- General Business
- Unrated
Wherever we go, or whatever are we do, we come across to different products or services that we need, in order to satisfy our needs Our whole life is composed from many needs, from elementary, like food or clothing, leisure expenses, like coffee with friends or going to the cinema, until the large assets, like a car or a home
Risk Assessment And Management
- By Laurus Nobilis
- Published November 6, 2008
- General Business
- Unrated
Entrepreneurship is defined as set of different activities that consist the business development These activities are starting with idea, project development, evaluation, investment, development, start-up, expansion, harvesting, re-evaluation and cycle improvement
Sales Boosting of Fast Moving Consumer Goods
- By Laurus Nobilis
- Published October 13, 2008
- General Business
- Unrated
During my career I had the opportunity to work for non-profit as well as for profit-oriented company I must say that the difference is huge
Route Visit Planning
- By Laurus Nobilis
- Published October 5, 2008
- General Business
- Unrated
The sales department has specific tasks to obtain in the market Sales need to visit customers periodically, check the credit, generate order, follow up the deliveries of products, present the new product or promotion, merchandise products, negotiate a new position, handle a different complaints, etc
Out of Stock
- By Laurus Nobilis
- Published October 5, 2008
- General Business
- Unrated
Probably every one of us was many times in situation that we entered to the retail outlet and that we realized that the product that we looked for is missing
First we will feel unease and we will start looking around, hoping that the layout of store has changed, so our product is at other place
Basic Presentation Skills
- By Laurus Nobilis
- Published September 29, 2008
- General Business
- Unrated
Presentation is a communication process of transmitting the message from the presenter to the audience This message can vary in length and complexity
Expanding the Market Footprint
- By Laurus Nobilis
- Published September 29, 2008
- General Business
- Unrated
Every product has its life span that passes through 4 phases: Development, Expansion, Harvesting and Decline The goal of every product owner is to build successful product that will succeed in the market
Coaching For High Performance
- By Laurus Nobilis
- Published August 9, 2008
- General Business
- Unrated
Coaching is a term that is used very frequently in many areas of human activity: sport, school, work or even family There is a misunderstanding what is the difference between Training and Coaching
Product Positioning And Merchandising In The Retailer Outlet
- By Laurus Nobilis
- Published July 6, 2008
- General Business
- Unrated
Positioning and Merchandising in the outlet are a part of a process of presenting the product to the consumers Good positioning is the key of the success in selling the product
